EDUCATION: Rich received a BA degree with a major in Marketing Management and later his Fellowship in Entrepreneurial Studies at St Louis University.

EXPERIENCE: Rich spent seven successful years with Xerox Corporation in sales, sales training and sales management. In 1978 he left Xerox and became a franchisee of Allstate Business Brokers. Shortly thereafter, he and his partners became a franchisor and expanded American Business Brokers to twenty three franchise offices in the Midwest before selling that firm. He has a tremendous amount of knowledge and expertise in business and franchise consulting, as well as teaching sales training courses and entrepreneurial studies programs to clients and students at local universities. His current company, American Marketing Group, Inc., was established in 1981 and is best known for the franchise expansion of VR Business Brokers to over 650 offices on a national level prior to their public offering. On the local level, his firm is well known for assisting in the initial marketing and development of The Pasta House Company restaurants franchise expansion program on a regional basis.